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What To Look For Out of Your Food Marketing Agency

Choosing the right food marketing agency is a critical decision that can significantly impact the success of your business. A strategic and results-driven marketing approach is essential for growth and...

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Healthy Food Product Marketing

Healthy foods are in, and bad foods are out! Social media marketing is a powerful tool that makes nutrition education much more accessible. It can also be a powerful tool to promote eating better and...

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How To Market Food Products: Social Media Marketing Tips

Social media is beneficial in a lot of ways. It connects people regardless of their location. It keeps us up-to-date on the latest news and trends. It's a powerful platform for marketing food products...

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Executive Briefing: Content Creation Made Simple

Content has evolved a lot over the last decade. It does so many things that entertain, inform, and captivate our attention. In social media marketing, there are several forms of content that can be...

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Influencers: An Essential Social Media Content Type For Food and Beverage Brands

In an era where people consume more social media content than traditional media, brands need to tell their stories in a way that captures the attention of the customer in an authentic way!    Images...

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The Rise of Threads In Food & Beverage

With what seems like endless social media options, Meta’s Threads somehow grabbed the attention of over 100 million users less than 6 days after its launch on July 5th, 2023.     Threads offers a...

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Top Food Industry Trends in 2023

We’re roughly halfway through 2023. In the constantly evolving world of food, it’s important to keep track of the latest trends shaping the industry this year. New culinary innovations, consumer...

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The Rise of Zero-Proof Beverages

Non-alcohol concepts are currently trending. Mocktail recipes are constantly cluttering social media feeds. “Sober-curious” is a popular hashtag for those pursuing a life without spirits.    In photo:...

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How To Start Your Own Wine Brand

There are nearly 65,000 wine producers worldwide, with around 14,000 of those producers located in the United States alone. If you’re dreaming of starting a wine brand, you’re doing it at the right...

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The Rise Of Functional Beverages

    Functional beverages are drinks designed to have positive effects beyond just taste and hydration.  “46% of U.S. drinkers are trying to reduce their alcohol consumption and 52% enjoy non-alcoholic...

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How To Market And Sell New Products To Grocery Stores

As you pass through the aisles of a grocery store, you might see new products lining the shelves every day. If you have your own food and beverage brand, you might wonder how these new brands get to...

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What To Look For Out of Your Wine and Spirits Marketing Agency

You wouldn’t hire an employee if you weren’t impressed with their resume. Why would you hire a marketing agency with no experience in the wine and spirits industry? Specialized agencies, who cater to...

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7 Up & Coming Food & Beverage Brands Doing Social Right

You know a brand is doing social media right when people outside the target market engage with the content. Engagement on social media can give insight into how well the brand is doing with creating...

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Why Mushrooms are Trending In The Food and Beverage Industry: Consumers Crave...

Mushrooms have emerged from the shadows to steal the limelight in the food and beverage industry. With their earthy allure, versatile textures, and a wealth of health benefits, mushrooms are...

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10 Ways to Grow Your Organic Food and Beverage Brand with Social Media

If you're marketing organic food and beverages, your social media marketing strategy is your key to growth. Let’s delve into how you can master social media to promote your organic food or drink...

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Social Media in 2024 — Firebelly Predicts

  The online world moves fast and 2023 was a blur in the social media landscape. The team members here at Firebelly Marketing spend a LOT of time on EVERY social platform and we love sharing what our...

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How to Master Cannabis Marketing in the Food & Beverage Industry

Every day, depending on the legality of the state, CBD or THC-infused locations are popping up in nearly every shopping center. Cannabis marketing is officially ‘big business’... and it’s only getting...

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Why Highlight Superfood Ingredients In Your Social Media Marketing

Consumers are obsessed with foods that improve their health and increase their lifespan.     Millennial females are starting to become the most sought-after demographic for marketers. And this group of...

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Welcome to the Future: AI in CPG Food and Beverage Industry

In the fast-evolving landscape of the CPG food and beverage industry, the integration of Artificial Intelligence (AI) has become a hot topic, sparking debates among consumers and professionals alike....

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Will X (Formally Twitter) Survive, Thrive or Die?

Will Elon Musk’s Newest Project Survive in an Uber-Competitive Social Media Landscape?     Elon Musk bet big on Twitter in 2022, purchasing the world’s most popular micro-content platform for $44 bn....

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